The Challenge
The Challenge
Forge up a brand identity to represent the underground spirit of PhatBride Productions. Our task was not merely
to create a logotype but to establish the symbol of a cultural movement.
Our Angle
Our Angle
Start with a strong graphic element, then build the visual strategy and art direction around it.
The Outcome
The Outcome
The branding included a one-piece responsive website, print advertising, social media presence, and merchandise.